Virat Kohli and Avneet Kaur’s Controversy: The Accidental ‘Like’ That Boosted Avneet’s Fame

Dev Kanthariya
3 Min Read
Virat Kohli and Avneet Kaur’s controversy: An accidental Instagram 'like' boosts Avneet's followers by 1.8 million and got 12 brand deals.

The controversy between Virat Kohli and Avneet Kaur spread like wildfire on social media sites, all because of an accidental “like” on Instagram. The event not only caused a lot of talk, but it also had a big effect on Avneet Kaur’s online presence and career path.

The Unintentional “Like” That Made Everyone Go Crazy

Fans noticed on May 1, 2025, that Virat Kohli’s verified Instagram account liked a fan page’s post of a picture of actress Avneet Kaur. Since Kohli doesn’t follow Avneet on Instagram, the “like” caused a lot of confusion and guesswork. There were a lot of memes and theories on the internet, and some people even tagged Anushka Sharma, Kohli’s wife, to make things worse.

Clarification from Virat Kohli

As the talk got louder, Kohli talked about it on May 3 through Instagram Stories, saying:

“I’d like to clarify that while clearing my feed, it appears the algorithm may have mistakenly registered an interaction. There was absolutely no intent behind it. I request that no unnecessary assumptions be made. Thank you for your understanding.”

Even after he explained himself, the incident kept getting attention, which made both Kohli and Avneet even more famous.

Avneet Kaur Followers Increase

Kohli may have found the situation awkward, but Avneet Kaur benefited from it. Her Instagram following grew by 1.8 million in the days after the event, going from 30 million to 31.8 million.

This increase in followers wasn’t just a vanity metric; it led to real benefits. BuzzCraft, a digital marketing company, says that Avneet’s sponsored posts are now worth 2.6 lakh rupees instead of 2 lakh rupees each. She also got 12 new brand endorsements in the fashion, beauty, and fintech industries.

The Power of Going Viral on Social Media

This incident shows how unpredictable social media virality can be. Something as simple as doing something without meaning to can have big effects, both good and bad. For Avneet Kaur, the accidental “like” led to more exposure, partnerships with brands, and a stronger position in the entertainment business.

The controversy over Virat Kohli and Avneet Kaur shows how powerful and unpredictable social media can be. Kohli’s accidental “like” was a small mistake on the internet, but it led to Avneet Kaur becoming famous and getting new opportunities. This shows how digital interactions can have effects in the real world.

Also Read: Bhool Chuk Maaf Dhanashree Verma Shares Stunning BTS Moments With Rajkummar Rao From Ting Ling Sajna

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